
INSIGHT DRIVEN
MARKETING TO PROPEL
YOUR BUSINESS

TRANSLATING CONSUMER INSIGHTS INTO POWERFUL
MARKETING SOLUTIONS

DISCOVERING UNTAPPED
MARKETING OPPORTUNITIES TO SUPPORT BUSINESS GROWTH
Led By the multitalented Anne Healy, Insights to Grow On Is a Boutique Marketing Consultancy That Helps Brands Disrupt the Status-Quo
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insight Mining and Trends
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Innovation Platform Creation
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Webinar Themes & Content
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Speaking Engagements
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Ideation Sessions
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New Product Concepts
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Marketing Claims
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Positioning and Value Propositions
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Whitespace Assessment
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Go-To-Market Strategy
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Portfolio Optimization
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Competitive Analysis
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Marketing Campaigns
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Editorial Content Creation
We identify emerging trends within your category and beyond. We dig deep into available data to connect the dots. We’ll develop hunches and design a discovery path to fill in the gaps. This is where we can deploy a variety of approaches to distill insights that can be leveraged to shape marketing campaigns and inspire innovation.

We can help you identify whitespace and construct platforms (opportunity spaces) to fuel your innovation pipeline. The platforms incorporate trends, insights, leading indicators, science and technology, concept starters, design elements, and more to help guide innovation. In addition, we can create full concepts and validate them with end-users to support project implementation.

Need a way to engage your customers and prospects? We can develop an intriguing theme for your webinar and create content including trends, insights, and solutions. We can also help you identify experts and key influencers for the webinar and create digital ads to drive awareness and registration.

Anne Healy can serve as an expert speaker at your next forum. With over 25 years of marketing innovation experience and great insights, she incorporates storytelling and other highly effective techniques to engage your audience. Anne is an inspirational speaker that approaches every speaking engagement with high energy, passion, and enthusiasm.

If you’re having trouble generating ideas, allow us to pitch in. We’ll customize our approach to bring out the best in colleagues, experts, and consumers. It won’t seem like work as we incorporate fun ways and different angles to inspire big, bold, and brilliant ideas to help your business grow.

Not sure how to best translate trends and insights into meaningful solutions? You may have an ingredient, technology, or service that needs to be shaped for commercial success. We’ll research your target audience, gather useful insights, and transform them into new product concepts that we can screen with end-users.

It can be challenging to describe the benefits of your products or services in the best possible way. That’s where we can help by creating, testing, and optimizing claims to ensure that they resonate.

What do customers think about your brand or offering? How does it add value differently than competitive alternatives? We’ll find the answers to these questions by identifying your target audience, understanding your customers’ pain points, conveying how your products or services can solve their problems, and relaying your value.

By assessing trends, accumulating market data, and performing analyses, we’ll identify gaps in the marketplace that can drive incremental revenue for your business.

We’ll create a step-by-step plan to introduce your latest product or service to your target audience. The plan will help you focus your resources and improve your return on investment through a more calibrated approach to sell-in.

Do you need help trimming down your portfolio, so it’s leaner and more agile? We’ll optimize your portfolio to deliver maximum value to your customers while maximizing your top and bottom line.

After evaluating your competitors and conducting a SWOT analysis, we’ll identify ways to gain a competitive advantage and strengthen your brand value.

Do you have a new product or service to promote or need to refresh the narrative around an existing one? We can develop an exciting marketing campaign to drive awareness and engagement, complete with marketing collateral, digital ads, and more.

Instead of focusing on your company’s features, we’ll highlight the advantages your customers will receive by crafting unique editorial content. It can be used for websites, blogs, social media posts, infographics, and press releases.

At Insights to Grow On, we identify emerging trends within your category and beyond. But it doesn’t stop there. We dig deep
At Insights to Grow On, we identify emerging trends within your category and beyond. But it doesn’t stop there. We dig deep
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“We hired Anne Healy of Insights to Grow On to conduct a couple of research projects for Crispy Green. Quickly, I realized what a strategic mind that Anne has. She not only provided us with two very valuable reports that have helped to reshape our Go-to-Market plan, but also her clarity and conceptualization were remarkable. I truly value her inputs to our strategic direction.”
Angela Liu

Insights to Grow On is a key partner to any project team within the food, beverage, and dietary supplements industry. Anne’s ability to market products, create techno-commercial value propositions, and serve as a brand ambassador makes working with her a no-brainer. The value Insights to Grow On brings is immeasurable!
Jose L. Barbosa,
VP of R&D & Regulatory for MegaFood.

“I have had the pleasure of working with Anne on many challenging projects over the course of two companies. Anne is a creative, savvy marketer and a true professional in every sense of the word. She not only has smarts, but also she brings a warm, personal touch so you will want her on your team. I fully endorse Anne!”
ROB T

“Anne masters finding the most unique and valuable insights from complex data and translating them to compelling strategies, plans and creative concepts”
OUTI A

“Excellent services and a unique approach make Insights to Grow On my go-to marketing boutique”
Alexandar S

“The editorial content Anne crafted for me proved immensely useful in converting leads”
Olivia C

“My health and nutrition company has been doing great, thanks to Insights to Grow On”
JIM H

“Anne is a force to be reckoned with, making a name for herself in a male-dominated industry’’
Anya T

“I think I say this for everyone that Insights to Grow On is the best boutique marketing consultant company”
Kevin H

“I can’t thank Anne enough for what she’s done for my brand. Remarkable services.”
Phyllis S

“I’m in awe of your professionalism and skills, Anne. I can’t wait to work with you again”
Josh C

“Anne’s the best at identifying hidden opportunities. She did the same for my brand”
Emily B

“Anne’s approach to her clients is second to none. I’m impressed by her knowledge”
Fabian F

“Insights to Grow On helped me achieve results that I couldn’t possibly have imagined”
Ilonka T
